What is a Vanity URL?

I have been connecting with a lot of people via Linkedin and Facebook recently that are either unaware of  “What is a Vanity URL” , “How do I get a Vanity URL” or “How to create a Vanity URL”  for their Facebook fanpage.

I hope this will explain it for you 

When creating a Business fan page in Facebook, your link to your business page will be something like this:

facebook.com/The-Name-Of-Your-Page/131080500280235

Once you have reached 25 “likes” on your fan page, Facebook allows you to change the above long link to:

facebook.com/TheNameOfYourBusiness

Keep in mind that when you are creating your Vanity URL – The name of your page may already be in use by someone else, Facebook will let you know if your Business name is available for a Vanity URL or not.

How to create a Vanity URL

• Go to your Business Fan page
• Click on “EDIT PAGE” – (located top right hand corner)
• Click on “BASIC INFORMATION” tab (located on the left under “manage permissions”) or see pic above
• Select your Username (Vanity URL)
• If your Username (Vanity URL) is available click “SAVE CHANGES” at the bottom of the page.
• If it’s not available choose another that is similar to what you want.
• You will now see the below text next to Username, I have used mine only as an example.

Username:	You can now direct people to www.facebook.com/AllysBusinessPage.  Learn more.

That’s it!! – It’s done!! You now have a Vanity URL for your Facebook Fan Page.

A few more tips for promoting your Business fan page

Rather than typing in your Vanity URL or long link on someone else’s business page, try this example below:

“Hi, you have a wonderful and very interesting page! I found you through Linkedin, Here is my Business Page Social Network Sites I hope to connect with you there as well.”

With the above example where I have written Social Network in my post, I first type the @ symbol then type Social, then Social Network Sites appeared in a drop down box for me to select – thus making “Social Network Sites” a clickable link going directly to Social Network Sites Business Page without typing in the link.

This keeps everyone’s Business Pages looking neat and tidy instead of looking like a spam fest!

Thank you to all those who have asked me the question “What is a Vanity URL”? I hope this has explained it for you.

Please pass this on to Business’s and friends who maybe wanting the same questions answered 

Marketing with Social Media Sites

The 4 most popular Social Media Sites for Business's in Australia to be interacting on at the present time are:

Marketing with Social Media Sites has become the latest trend. The US has been utilizing marketing with social media sites for quite a few years and now Australian business's are are jumping on board. Within the next 6mths there will be a huge increase of Australian business's marketing with social media sites.

Facebook - There has been a huge increase in Business's adding their Facebook Fanpage link on their Television Commercials throughout Australia in the past month. Whether it is a brand, product or service - marketing on social media sites has increased sales and profits of many Australian business's.

Twitter - Australian business's have also increased awareness of their business via Twitter. TV commercials, radio commercials and print advertising all including "follow us on twitter".

Linkedin - There is now over 2 million members from Australia on Linkedin.  LinkedIn operates the world’s largest professional network on the Internet with more than 100 million members in over 200 countries and territories. CEO's from every business in every country are registered on Linkedin.

YouTube - YouTube is the most popular video sharing site for Australians, in the past it has predominantly been used on a personal basis but over the last 6 mths business's are using YouTube more and more for marketing with social media. Whether they have a professional video made for their business or a slide show video of their products and services.